Privacy Policy

WF Shine Mobile Car Valeting

Effective Date: 8th January 2025

Introduction

WF Shine (“we”, “us”, or “our”) is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, store, and protect your information when you use our mobile car valeting services.

We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

Business Name: WF Shine
Service: Mobile Car Valeting and Detailing
Location: Wakefield, West Yorkshire, United Kingdom
Contact Email: info@wfshine.co.uk
Contact Phone: 07798 95908

For any questions about this Privacy Policy or how we handle your data, please contact us using the details above.

2. What Information We Collect

We only collect information that is necessary to provide our services to you. This may include:

Personal Information:

• Full name
• Phone number
• Email address
• Home or workplace address (service location)
• Payment information (processed securely)

Vehicle Information:

• Vehicle registration number
• Vehicle make and model
• Vehicle size and type
• Vehicle condition notes

Service Information:

• Booking details (date, time, location)
• Service package selected
• Payment history and invoices
• Any special requests or requirements

Communications:

• Messages sent via phone, email, WhatsApp, or contact forms
• Feedback, reviews, or complaints

Optional Information:

• Photographs of your vehicle (before/after service) for quality control and marketing purposes (with your consent)

3. How We Collect Your Information

We collect information when you:

• Contact us by phone, email, WhatsApp, or via our website
• Make a booking for our services
• Provide information during the service
• Make a payment
• Communicate with us for any reason

4. How We Use Your Information

We use your personal data for the following purposes:

Service Delivery:

• To schedule and carry out your car valeting appointment
• To contact you about your booking (confirmations, reminders, changes)
• To provide customer support
• To process payments and send invoices

Business Operations:

• To maintain accurate business records
• To comply with legal and tax obligations
• To manage our schedule and routes efficiently

Marketing (with consent):

• To send promotional offers, discounts, or news about our services
• You can opt out of marketing communications at any time

Quality and Safety:

• To take before/after photos for quality control purposes
• To maintain records for insurance and liability purposes
• To improve our services based on feedback

5. Legal Basis for Processing Your Data

Under UK GDPR, we process your personal data based on:

• Contract Performance: To fulfil our service obligations to you
• Legitimate Interest: To run our business efficiently and maintain records
• Legal Obligation: To comply with tax, accounting, and insurance requirements
• Consent: For marketing communications and photography (you can withdraw consent at any time)

6. How We Store and Protect Your Data

Security Measures:

• We store your data securely using password-protected systems
• We limit access to your information to authorized staff only
• Payment information is processed through secure, encrypted payment systems
• We do not store full payment card details

Data Retention:

• We keep your data only as long as necessary to provide our services and meet legal requirements
• Booking and payment records are retained for up to 7 years for tax and accounting purposes
• Marketing data is kept until you ask us to remove it or we no longer use it
• After this period, your data will be securely deleted or anonymized

7. Who We Share Your Data With

We do not sell, rent, or trade your personal information to third parties.

We may share your data with:

Payment Processors:

• To process card and contactless payments securely
• We use trusted, PCI-compliant payment providers

Accountants and Tax Advisors:

• For bookkeeping, tax returns, and financial compliance

Legal Authorities:

• If required by law or to protect our legal rights

Insurance Providers:

• In the event of a claim or incident

We ensure that any third parties we work with comply with data protection laws and keep your information secure.

8. Your Rights Under UK GDPR

You have the following rights regarding your personal data:

Right to Access:

You can request a copy of the personal data we hold about you.

Right to Correction:

You can ask us to correct any inaccurate or incomplete information.

Right to Erasure (“Right to be Forgotten”):

You can request that we delete your data, except where we must keep it for legal or tax purposes.

Right to Restrict Processing:

You can ask us to limit how we use your data in certain circumstances.

Right to Data Portability:

You can request a copy of your data in a commonly used format.

Right to Object:

You can object to marketing communications or certain types of data processing.

Right to Withdraw Consent:

If we process your data based on consent (e.g., marketing emails), you can withdraw it at any time.

To exercise any of these rights, please contact us at info@wfshine.co.uk or 07798 95908.

9. Marketing Communications

From time to time, we may send you:

• Special offers and promotions
• Updates about our services
• Seasonal discounts or packages

You can opt out at any time by:

• Clicking “unsubscribe” in any marketing email
• Replying “STOP” to marketing text messages
• Contacting us directly at info@wfshine.co.uk

Opting out will not affect service-related messages (booking confirmations, reminders, etc.).

10. Photography and Media Consent

We may take photographs or videos of your vehicle before, during, or after our service for:

• Quality control and record-keeping
• Staff training purposes
• Marketing materials (website, social media, promotional content)

Your vehicle registration and personal details will always be obscured or removed from public materials.

If you do not wish your vehicle to be photographed, please let us know before or during the service. You can also request removal of any photos at any time.

11. Cookies and Website Data

If you use our website, we may collect limited technical information such as:

• IP address
• Browser type
• Pages visited
• Time spent on the site

This information helps us improve our website and user experience. We do not use tracking cookies for advertising purposes.

You can control cookie settings through your browser preferences.

12. Third-Party Links

Our website or communications may contain links to third-party websites (e.g., Facebook, payment processors). We are not responsible for the privacy practices of these sites. Please review their privacy policies before sharing your information.

13. Children’s Privacy

Our services are not directed at children under the age of 16. We do not knowingly collect personal data from children. If you believe we have collected information from a child, please contact us immediately so we can delete it.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.

Any updates will be posted on our website with a new “Effective Date.”

We encourage you to review this policy periodically.

Continued use of our services after changes are made constitutes acceptance of the updated policy.

15. How to Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your data, please contact us:

Email: info@wfshine.co.uk
Phone: 07798 95908
Address: Wakefield, West Yorkshire, United Kingdom

16. How to Make a Complaint

If you are unhappy with how we have handled your personal data, you have the right to lodge a complaint with the UK’s data protection authority:

Information Commissioner’s Office (ICO)
Website: www.ico.org.uk
Helpline: 0303 123 1113
Address: Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF

We would appreciate the opportunity to resolve any concerns directly, so please contact us first.

Summary

At WF Shine, we take your privacy seriously. We only collect information necessary to provide excellent service, and we keep it secure. You have full control over your data and can contact us anytime with questions or requests.

By using our services, you acknowledge that you have read and understood this Privacy Policy.

Last updated: 8th January 2025